The SaaS trap
What changes. Traditional email platforms punish growth by hiking rates every time you add subscribers — whether you send or not.
Email marketing & newsletters
Stop paying higher monthly fees just because your subscriber list is growing. We set up a self-hosted, high-deliverability platform that bills cloud sends — not list size.
The trap
List growth should be a win. On most email platforms it is a price increase. Self-hosted sending on Amazon SES keeps the bill tied to volume you actually send.
The SaaS trap
What changes. Traditional email platforms punish growth by hiking rates every time you add subscribers — whether you send or not.
The better way
What changes. Pay only for what you send on cloud infrastructure (Amazon SES at about $1.60 per 10,000 emails). Overhead stays a fraction of typical SaaS tiers.
Platform
Editor, automation, analytics, hygiene, branding, and client portfolios — configured on infrastructure you control.
No forced monthly subscriber tiers. High deliverability and rapid sends on enterprise cloud infrastructure.
Build responsive newsletters in minutes. Toggle drag-and-drop, WYSIWYG, and raw HTML — no coding required.
Opens, clicks, bounces, unsubscribes, complaints, and subscriber locations as the campaign goes out.
Subject lines, newsletter copy, rewrites, and insights from performance data — drafted in the same desk as the send.
Follow-ups, anniversary triggers, and scheduled one-off campaigns so leads stay in motion without a manual blast.
Target groups by custom conditions, behavior, and tags. Include or exclude lists to lift engagement.
Bounces, spam complaints, and unsubscribes handled in real time. No post-campaign cleanup shift.
Store more than name and email so content and segments match the person, not a generic merge tag.
Custom event logic: trigger webhooks, sync cross-list unsubscribes, and get operational notifications.
Trackable links, unsubscribe actions, and web versions on your domain — trust up, complaints down.
Group assets by brand or run multiple clients in one dashboard with permissions, sending caps, and pricing controls.
Purge inactive readers and unconfirmed double opt-ins so sender reputation stays clean.
Connect natively or via Zapier to WordPress, WooCommerce, CRMs, and the rest of the stack you already run.
Cost
SaaS platforms charge a flat monthly rate that climbs with subscribers. Managed infrastructure bills Amazon SES sends — about $1.60 per 10,000 emails — with full platform control and no subscriber penalty.
Traditional SaaS
Flat rate by list size, whether you send or sit still.
| List size | Typical SaaS |
|---|---|
| 10,000 subscribers | ~$100+/month |
| 50,000 subscribers | ~$300+/month |
| 100,000 subscribers | ~$600+/month |
Managed infrastructure
Cloud delivery at ~$1.60 per 10,000 emails. Platform setup is the project; sends are the usage bill.
FAQ
Yes. Sending volume is billed by Amazon at their published SES rates. We set up, secure, and connect the platform. You keep the AWS account, so list growth never triggers a SaaS tier hike.
On infrastructure we provision for you, or on a stack you already control. Either way it is self-hosted — your lists, templates, and branding are not trapped in a vendor mailbox product.
Yes. Brands and clients can sit in one dashboard with custom permissions, sending caps, and pricing controls. Trackable links and unsubscribe pages use your domain.
Those tools charge more as the list grows, whether you send or not. This model bills cloud sends (about $1.60 per 10,000 emails via Amazon SES) plus a one-time setup. No subscriber penalty.
Let our team set up, secure, and configure your high-deliverability email platform.
Switch to Low-Cost Email SendingTell us the current platform, list size, and roughly how many emails you send a month. We reply with a setup window and what you will pay Amazon for sends.